Webinar software provides the tools needed to support online events and presentations, whether for internal communications, lead generation, or training. There are point solutions for webinars. Webinar capabilities are also provided by some web conferencing tools, as well as content marketing tools that cover video and enterprise TV streaming.
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Webinar Software gives users a platform to create, edit, share, store, upload, host, and export video meetings for large audiences. Webinar Software allows users to schedule a shared webinar space, track attendee registration, stream content to attendees across platforms, record and edit video playback, and allow users to access prior webinar events. Webinar Software typically features breakaway rooms so presenters, moderators, and attendees can conveniently communicate while the video content is playing.
Webinar Software is an efficient virtual event tool that allows presenters and audience to meaningfully engage with each other. This increases retention and positively affects brand impact. Additionally, Webinar Software can integrate with a wide variety of external programs, stream to multiple platforms, and handle automated event registration and reminders. This increases the reach and visibility of your organization, allowing you to access new audiences and generate new leads.
Webinar Software and Web and Video Conferencing Software appear very similar, and many Webinar Software products can also act as a conferencing software as well. The primary difference is that Webinar Software is geared for hosting, marketing, and archiving large virtual events. Compared to conferencing software, Webinar Software has robust content editing tools, registration management features, and support for more attendees and speakers.
The most common Webinar Software features are:
When choosing the best Webinar Software for you, consider the following:
Multiplatform streaming support. If you find that you need Webinar Software to stream to different channels simultaneously - e.g. on Facebook, YouTube, and more all at once - you’ll want a product that can handle this with minimal issues. Even if you choose to not use public streaming services, you’ll most likely still need Webinar Software that supports multiple operating systems, browsers, and devices. Livestorm has a wide degree of comprehensive integrated streaming solutions, making it suitable for large businesses or enterprises hosting events across a large range of platforms.
Event size. If you only intend to have one presenter in each webinar session, virtually any Webinar Software will work for you. However, as events become larger and audience size grows, you’ll want to make sure that your Webinar Software can keep up. When working with multiple presenters, you’ll want a product that not only provides communication and time management support for the presenters, but also comfortably displays them for attendees on one screen. For a large number of attendees, you’ll want a tool that lets them effectively communicate, share information, and collaborate while the event is happening. BlueJeans Events is designed for large virtual events and can provide support for up to 150 presenters and 50,000 attendees, making it a great choice for large events.
Audience engagement tools. To keep your audience engaged with your content - especially if you are presenting to a new audience that is unfamiliar with your organization - you’ll want a Webinar Software support that can facilitate interaction between speakers and audience. LiveWebinar offers features like virtual backgrounds, independent notetaking, shared whiteboard spaces, and polling features that personalize the presentation experience for the audience.
Content creation tools. The tools that Webinar Software gives users to create engaging and personalized content will be an important consideration. This is especially true if you are managing multiple events using pre-recorded videos. Riverside.fm offers a range of branding options, records video and audio content into separate channels that can be accessed and edited independently, and allows users to immediately share marketing materials effectively across multiple platforms.
Several Webinar Software vendors offer free plans for a restricted number of users, usually capping between 5 to 10 registrants. From there, monthly pricing plans are available, with differing tiers supporting greater numbers of attendees, meeting rooms, or presenters. At the lowest subscription tiers, monthly plans range between $29 and $99 per month. Modular services, such as increased cloud storage and extended event lengths, are available for purchase as well. Vendors can be contacted for personalized pricing plans. Many paid plans offer free trials and demos.
The most popular Webinar Software products are:
