Salesforce Marketing Cloud is Master in Marketing
August 09, 2024

Salesforce Marketing Cloud is Master in Marketing

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Modules Used

  • Data Cloud for Marketing
  • Customer Data Platform
  • Marketing Cloud Intelligence
  • Marketing Cloud Advertising
  • Marketing Cloud Engagement
  • Marketing Cloud Personalization
  • Marketing Cloud Account Engagement

Overall Satisfaction with Salesforce Marketing Cloud

Salesforce Marketing Cloud really helped me to manage my campaigns and draws attention of prospects and understand the values of right marketing which was very insightful to connect with right party and increase chances more revenue for business and improved ROI in everything which mostly in business intelligence and tech services also for engaging with more relevant people as per there interest in our services.

Pros

  • Managing your campaigns
  • Help to reduce efforts for managing marketing activities
  • Specially designed for reduce spamming and emails lend in inbox
  • Less efforts for managing tools for marketing

Cons

  • The interface is bit laggy sometimes.
  • Sometimes it gets pop ups of know issues but it gets sorted faster
  • Layout of the screen could be revamped
  • It is good in terms of ROI and as investment for Big Companies
  • It is Expensive so, little difficult to be implemented by big ORG
  • It is reliable but need to be trained to use it.
I trust Salesforce Marketing Cloud which is given results in company which Merit Group for building more successful pipelines and getting more positive buyers at our list by Salesforce campaigns which is very interesting useful for any business to increase ROI and Returns on the investments. we as a team uses 20 licenses is distributed.

Do you think Salesforce Marketing Cloud delivers good value for the price?

Yes

Are you happy with Salesforce Marketing Cloud's feature set?

Yes

Did Salesforce Marketing Cloud live up to sales and marketing promises?

Yes

Did implementation of Salesforce Marketing Cloud go as expected?

Yes

Would you buy Salesforce Marketing Cloud again?

Yes

Salesforce Marketing Cloud, Salesforce Commerce Cloud, Salesforce Desk
It is mostly at better way, but some features are too deep in settings which is too deep to get it but mostly it is useful and helped to drive the marketing activities from the perspective as that helped to send email from cloud which is more interesting and useful as we have reduced the bounce rate and improved on response rate with using Salesforce Marketing Cloud.

Salesforce Marketing Cloud Feature Ratings

9.8
WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
8
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
Not Rated
10.0
Social sharing and campaigns
10
Social profile integration
10
10.0
Dashboards
10
Standard reports
10
Custom reports
10
10.0
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
10
Integration with SugarCRM
10
Third-party software integrations
10

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